by Luvvie Every 35 minutes, a woman tests positive for HIV in the United States. This is this year’s theme for National Women and Girls’ HIV/AIDS Awareness Day (NWGHAAD). Created by the Office of [...]
Six weeks ago, we launched our “500 in 50: Rock the Red Pump” campaign, our second annual effort to recruit bloggers to raise awareness about HIV/AIDS and women in the days leading up to National [...]
The mission of the Rock the Red Pump® campaign is to start conversation and to motivate social media-savvy women to use their platforms to talk about the HIV/AIDS epidemic, specifically its effect on women and girls. We also ask ladies everywhere to rock their favorite pair of red shoes on NWGHAAD as a sign of solidarity with women who are infected and affected by HIV/AIDS. And that is EVERY woman. Because if it affects one of us, it affects us all.
“The Red Pump Project® is a 501(c)3 organization, founded in March 2009. Email: firstname.lastname@example.org.